Galeries Lafayette is inviting TOILETPAPER to celebrate summer in Paris. As from 6th July, creative duo Maurizio Cattelan and Pierpaolo Ferrari will spice up the Galeries Lafayette store with a display window sequence, an exhibition at Galeries des Galeries and an installation beneath the dome.
Photographer Pierpaolo Ferrari first met artist Maurizio Cattelan when capturing him on camera more than ten years ago. The magic worked and the pair went on to create the experimental art magazine TOILETPAPER in 2010. In a class of its own, the image-only publication features carefully constructed photographs in a unique time and mental space. On the surface, the composition shots in TOILETPAPER have a quaint, slightly retro feel to them – an artful way of drawing us in before catching us off guard as we realise what we are actually looking at… Intriguing, comical, startling – the images in TOILETPAPER are guaranteed to leave their mark. TOILETPAPER’s assemblages are of course inspired by “found images” taken from the internet and magazines: breaking down prevailing codes of fashion, advertising and cinema is the duo’s leitmotiv. On top of this comes an eclectic mix of forms: from consumer items and food to animals of all kinds, perhaps alluding to the artistic work of Maurizio Cattelan. The main reason why the duo originally opted for a magazine as a platform for their art was to ensure the images circulated among the widest possible audience. With more than 100,000 daily visitors from all corners of the globe visiting the store each July, Galeries Lafayette is therefore delighted to showcase the work of this unorthodox pair for as many people as possible.
For the window sequence, TOILETPAPER has created 11 images which will be featured in stunning displays in each of the windows on Boulevard Haussmann. Summer, Paris and romance will set the tone. Among the scenes, the Eiffel Tower on holiday on a desert island, or a «store-like woman» surrounded by a multitude of distinctively TOILETPAPER objects. The artistic duo offers visitors a witty, food-inspired take on France’s beloved capital, in a flourish of summery colours with hints of blue, white and red.
For the Galerie des Galeries exhibit, TOILETPAPER is playing around with the setting. Store, exhibition space and gathering place all in one, the project is a collaborative effort with designers Seletti and Gufram, who together with the duo have produced a variety of everyday objects tinged with their characteristic surrealistic images.
TOILETPAPER is also taking over the cupola and imagine an original installation.
Production & Set Designers : Archivio Personale
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